FPinfomart's Media Analysis encompasses a suite of tools which will help you to understand the tone of articles on a topic; assess the size of the audience reading about that topic; and quantify the impact of the media coverage on your topic. You can use Media analysis to research your company and products, your competitors, and key issues affecting your organization. You can also compare topics and create reports.

The following Media Analysis help topics are available:

• Media Analysis: Tone Rating
• Media Analysis: Circulation/Audience Reach
• Media Analysis: Ad Value
• Media Analysis: Media Analysis Report
• Media Analysis: Hide Media Analysis in Peek Display

Have questions? For more information on using Media Analysis, and other related inquiries, please e-mail helpdesk@fpinfomart.ca

We want your feedback! If you have comments about our Media Analysis tools, please e-mail fpinfomart.productmanager@fpinfomart.ca